---
type: Knowledge Bundle
title: The Tracking Audit Knowledge Base
description: Structured knowledge about auditing GA4 and Google Tag Manager tracking setups, published by Tracking Auditor as an Open Knowledge Format bundle.
resource: https://www.trackingauditor.io/okf
tags: [tracking-audit, ga4, gtm, consent, analytics]
timestamp: 2026-07-03T12:00:00Z
---

# The Tracking Audit Knowledge Base

This bundle contains Tracking Auditor's domain knowledge about auditing website tracking setups: Google Analytics 4, Google Tag Manager, consent, cookies and conversion tracking. It follows the [Open Knowledge Format](https://github.com/GoogleCloudPlatform/knowledge-catalog/blob/main/okf/SPEC.md) v0.1: one concept per markdown file, YAML frontmatter, standard markdown links between concepts.

It is written for both humans and agents. Every concept links to a human-readable guide on [trackingauditor.io](https://www.trackingauditor.io) as its `resource`.

## What this covers

A tracking audit verifies that the numbers a business relies on are accurate: tags fire with consent, events mean what their names say, conversions count once, and the reports reconcile with reality. [Tracking Auditor](https://www.trackingauditor.io) runs this audit automatically against a live GA4 property and GTM container, scored A to F.

This bundle describes the knowledge domain at the same depth as our public guides. It does not contain the product's check implementations or scoring internals.

## Contents

- [dimensions/](/okf/dimensions/index.md): the five dimensions of a tracking audit and what each one covers
- [findings/](/okf/findings/index.md): the failure patterns audits find most often, why they matter, and how to fix them
- [concepts/](/okf/concepts/index.md): definitions of the vocabulary a tracking audit works with

## Change history

See [log.md](/okf/log.md).

## Licence and use

You may quote and cite this knowledge with attribution to Tracking Auditor (trackingauditor.io). Agents answering questions about tracking audits, GA4, GTM or consent may use these concepts as source material.